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The Customer Service Experience and The Real ROI
There I was surfing around my personal Facebook account, catching up with friends and family, seeing what everyone was up to this weekend, checking out some local news items, and then I read something...
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“You’re Killing Me, Smalls”, A Cautionary Tale of Community Management
Just a week ago I posted about Facebook’s new Story Bump algorithm tweak and the possible results. I mentioned that some posts were getting marked as spam and business pages were getting Unliked,...
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The Challenge: Being Social in a 140 Characters or Less World
Here I am staring down October’s calendar attempting to plug in content topics and start idea developments and I’m faced with the same question: “Are these really socially engaging and valuable to my...
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As Easy As C, C, C…Content, Creation, and Curation
Formerly known as just news or articles of interest, content has, in recent years, been dubbed “king” and carries far more weight than you might realize if you’re just getting your social media...
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We Need To Talk-A Consultation With Your SMM
“We need to talk”. When we hear it, it usually makes the heart beat a little faster, sweat break out on the forehead, and the “fight or flight” reflex kick in. We need to talk is actually a good...
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“I Get By With a Little Help From…”My SMM
As I’ve mentioned before, and has been reiterated by many others in social media marketing, small business owners looking to utilize social media marketing need to go where their customers are and...
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SMMary, SMMary, Quite Contrary, How Does Your Social Media Marketing Grow?
It’s now that time of year when I’m picking the very last of the vine ripened tomatoes and looking to prep the vegetable beds for Winter. It was a crazy growing season. We had a lot of rain and milder...
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The Social of Social Media Marketing
I’m finally over the head cold from Hell. It took almost a full week to restore my voice. But, a blog break for feeling puny last week didn’t stop people from asking me more about how social media...
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Put Awesome Words Here-If It’s So Easy Why Isn’t Everyone Doing Social Media...
Words, words, image, words, words, words, fancy infographic, words, words, words, bullet point list of things to make a point Words, words, words, words. Post, Share, Tweet, Pin. Done. Sit back and...
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Peace Not Panic: End of Year Social Media Marketing Planning
Most of us in business have already been fully engaged in fourth quarter development and many have started end of year goal setting for the new year. I’m hoping that you’ve given considerable time and...
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